In the defense industry, knowing the right questions to ask is just as important as knowing the right answers.
In these pages are the answers to the BIG Questions:
Who Should I Sell To?
What Is the Right Acquisition Path?
Where Do I Find Funding?
What Is a Good Unicorn Business?
How Do I Get Them to Buy My Stuff?
Which Innovation Hub Is Right for Me?
How Much Does Special Status Matter?
Which Sells More—Products or Services?
Does My Business Location Matter?
Does Being Foreign Owned Matter?
This book offers a navigation guide through these complexities. It won't make the defense industry simple, nothing can do that, but it will help you understand the arena and its players that govern success in this challenging marketplace.
In the defense industry, knowing the right questions to ask is just as important as knowing the right answers.
In these pages are the answers to the BIG Questions:
Who Should I Sell To?
What Is the Right Acquisition Path?
Where Do I Find Funding?
What Is a Good Unicorn Business?
How Do I Get Them to Buy My Stuff?
Which Innovation Hub Is Right for Me?
How Much Does Special Status Matter?
Which Sells More—Products or Services?
Does My Business Location Matter?
Does Being Foreign Owned Matter?
This book offers a navigation guide through these complexities. It won't make the defense industry simple, nothing can do that, but it will help you understand the arena and its players that govern success in this challenging marketplace.
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